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Posted on 25 September 2009 17:14 by Fiat
Thousands of people escaped the hurly burly of Oxford Street to relax at ‘The Big Smile’ over August Bank holiday. Inside a specially made ‘urban park’, the star attraction was a giant 500C, with big seats to climb on and a light show that dazzled and amazed. Outside in the sun, visitors relaxed in deck chairs with ice creams and popcorn, whilst being entertained by stilt walkers and magicians.
All members of the Fiat 500 family were on display for people to explore, and there was more fun to be had with the ‘Smile and Win’ competition, where pulling your brightest smile in a 500C could win you a stylish mini-break with your favourite Fiat 500. Part of a European tour, next stop for the Big Smile is Berlin.
See the London smiles for yourself in The Big Smile event video:
Format: movDuration: 2:05
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